Warner Bros. launches new trade-in program for HD DVD owners. Get Blu-ray versions of your HD DVD movies.
WHV has announced a new program, "Red2Blu,"for those who want to upgrade titles they currently own on HD-DVD to Blu-ray. By visiting Red2Blu.com, consumers can trade up virtually any of their WHV HD-DVD titles (up to 25) for the same title on Blu-ray for a small fee plus shipping and handling. For details and restrictions, visit Red2Blu.com. "Red2Blu" is available to residents of the United States only.
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