Wal-mart started the recent price war on HD DVD and they don't seem make it last effort to support the format.
Yesterday they started a TV ad campaign for the Toshiba HD DVD player. Thanks to YouTube you can check it out below:
On Friday 8AM they will launch their "Secret In-Store Specials" where you will be able to buy a Toshiba A2 HD DVD player for an amazing $98.87. They will also sell select movies for $14.87.
Looks like HD DVD may have a new friend among retailers.
Thanks to Message Board poster tjames007 for the tip on this story.